The Top 5 Areas to Factor into your Content Marketing Planning
The Top 5 Areas to Factor into your Content Marketing Planning Today’s world is full of competition and we should always be updated to prove ourselves in this growing market. Content marketing appears to be one of the ways to ensure that the brand continues to drive the site’s organic traffic. Hence here are some of the tips that will guide you through the top 5 areas to factor into your Content Marketing Planning. 1. Short-form Video Just like the content is the king in the field of digital marketing, Video is the king in the field of Content Marketing. On an average a user watches 19 hours of video content every week. Video is the top channel for B2B marketing and now the hot new trend is the short-form videos like the Instagram reels and YouTube Shorts. In fact, the short-form video accounts for almost 80% of the mobile data traffic. Producing short-form videos are actually less time consuming and also the users are more likely to engage with a shorte...